Rankscale
Credit-based AI visibility tracker with wide engine coverage and low entry pricing.
- Starts at
- $99/mo (Pro; Essentials $17/mo billed yearly)
- Free trial
- Yes, 7 days (Pro plan)
- Engines tracked
- ChatGPT, Perplexity, AI Overviews, AI Mode, Gemini, Claude, Copilot, DeepSeek, Mistral, Grok and Meta AI
- Built for
- In-house marketing teams / Agencies
Butter's verdict on Rankscale
G2: 5.0/5 (~2 reviews)Reviewers on OMR Reviews like Rankscale's wide model coverage, page audits and responsive support, which make it a good value pick for small teams and agencies that track many engines, including Claude and Google AI Mode. The main limitation, per the same reviewers, is a dense interface with a learning curve and credits that run out quickly once you add brands and engines.
What Rankscale does well
- Tracks a long list of engines, including Claude and Google AI Mode
- Low entry price compared with most trackers
- Page audits and content suggestions built in
- Reviewers praise fast support and frequent updates
Where Rankscale falls short
- Credit model takes planning at higher volumes
- Reviewers find the interface dense for newcomers
- Client-ready reporting and exports are limited
- Very few G2 reviews so far
Rankscale pricing and plans
Rankscale sells monthly credit bundles, and each engine query typically uses about a quarter of a credit, with some engines costing more. Search terms are unlimited on every plan, so credits are the real limit. The pricing page lists an Essentials tier at $17 a month on yearly billing, but it does not state a credit allowance for it. Pro costs $99 a month for 1,200 credits, up to 10 brand dashboards and 50 page audits. Pro+ is $229 a month for 3,000 credits, 25 dashboards and REST API access. Growth is $385 a month for 5,500 credits and 50 dashboards, and Enterprise is $780 a month for 12,000 credits and 100 dashboards, with custom quotes above that. Unused credits roll over up to two or three times depending on the plan, and yearly billing saves about 15%. Pro comes with a 7-day free trial. Confirm current plans on Rankscale's site.
What reviewers say about Rankscale
What users like about Rankscale
Rankscale has only a couple of reviews on G2, so most user feedback comes from OMR Reviews, where it averages 4.6 out of 5 across roughly 27 reviews. Reviewers there like the breadth of AI models covered and the option to track at the keyword or prompt level. They also mention useful competitor analysis, clear views of citation and mention gaps, and practical page audit suggestions. Many praise the support team, an active community Slack and frequent feature releases, and several call it good value.
Common complaints about Rankscale
The most common complaint is a learning curve: reviewers describe the interface as dense and ask for better onboarding and tooltips. Others say credits run out fast across several brands and were unhappy when the cheapest tier was cut back. Some want cleaner exports and client-ready reports, more citation detail and better bulk editing. OMR notes that its reviewers were invited and received an incentive.
Who Rankscale is for (and who should skip it)
Choose Rankscale if
You want Claude, Google AI Mode and less common engines like DeepSeek, Mistral and Grok without paying enterprise prices. It also suits agencies that want several brand dashboards and page audits on one account.
Skip Rankscale if
You want a simple, flat-priced dashboard with little setup. Peec AI and Otterly.AI are easier to budget. If you need enterprise reporting, security reviews and a dedicated team, look at Profound or Scrunch AI.
How we researched Rankscale
We built this page from Rankscale's published pricing and product information, user reviews on G2, and user reviews on OMR Reviews and independent coverage linked below. Where sources disagree, we say so or leave the claim out. We haven't tested Rankscale hands-on, we haven't been paid by Rankscale to write this page, and affiliate links never change what we say.
Rankscale FAQs
How much does Rankscale cost?
Core paid plans run from $99 a month (Pro) to $780 a month (Enterprise), with an Essentials tier listed at $17 a month on yearly billing. Confirm current plans on Rankscale's site.
Does Rankscale have a free trial?
Yes. The Pro plan has a 7-day free trial.
Which AI engines does Rankscale track?
The pricing page lists ChatGPT, Perplexity, Google AI Overviews, Google AI Mode, Gemini, Claude, Microsoft Copilot, DeepSeek, Mistral and Grok, and it recently added Meta's assistant.
Is Rankscale good for agencies?
It can be. Plans include multiple brand dashboards, and higher tiers add API access. Reviewers do want better client-ready reports, so check reporting before committing.
What are the best Rankscale alternatives?
Peec AI and Otterly.AI for simpler self-serve tracking, AthenaHQ for a broader GEO platform and Profound for enterprise programs.
Sources: Rankscale pricing, Rankscale reviews on OMR Reviews, Rankscale on G2, Toolradar's Rankscale overview.
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Butter runs GEO and SEO for brands and agencies, using the tools reviewed here.